ETF Trends CEO Tom Lydon said on CNBC's "ETF Edge" this week that ETF investors are increasingly interested in investing in cryptocurrencies, and the emergence of products like bitcoin futures ETFs could lead to a surge in demand. noted that with rising inflation, demand for alternative investments and current trends in the cryptocurrency space, advisors are under a lot of pressure to get in. A survey conducted by Bitwise Asset Management and ETF Trends showed that 81% of financial advisors said they received questions about cryptocurrencies in 2020, up from 76% in 2019. The number of advisors allocating cryptocurrencies to their clients' portfolios rose to 9.4% from 6.3%, the survey found.Lydon said that as the new Bitcoin futures ETFs from ProShares and Valkyrie Funds continue to generate heat, such products could be key to unlocking trillions of dollars in investor demand: "Across the middle market, financial advisors manage about $20 trillion in assets, and they really don't have the best solution. And right now, it looks like futures-based ETFs could be one such solution. That's the biggest source of demand." (CNBC)
