From t2 world by Kay
Orb, one of the leading Web3 social apps, just rolled out a major update that’s set to revolutionize how creators monetize their content.
With the new sticker creation tool, creators now have a powerful, user-friendly way to design, sell, and earn from their art—while also benefiting from a unique revenue-sharing model. Let’s dive into why this is a big deal for creators and users of Lens like you and I and what to keep in mind when creating your very own stickers.
Why is this such an exciting update?
Creators are now able to create their own sticker packs and monetise them via a dutch auction like system. The auction starts at a low price (1 USDC) and increases as more people buy, encouraging early purchases. This creates a sense of urgency and rewards early buyers. Furthermore, royalties are split as follows, benefitting both the creator and those who purchased or referred the sticker pack.
Infographic from ORB Co-Founder Nilesh's X account https://x.com/nileshrthr/status/1847366359472361971
Here’s how the revenue splits for sticker packs work on Orb:
To give you a real-world example, I recently launched my first sticker pack, Halloween Friends, and within 24 hours, I sold over 50 copies.
My first sticker pack available now Halloween Friends
The concept of stickers or original gifs is very familiar to users of platforms like Telegram, Line etc. but on Orb it is just built different.
Unlike platforms like LINE, which charge creators a hefty 65% platform fee and offer little incentive for users to hold or share stickers, Orb flips the script. With fair royalties and built-in incentives for both creators and buyers, everyone wins—especially independent artists.