Circle paid Binance $60.25 million for a two-year USDC promotion and holding partnership


On April 2nd, it was reported that Circle submitted an IPO S-1 document to the U.S. Securities and Exchange Commission (SEC), indicating that in November 2024, Binance became the first approved participant in the stablecoin ecosystem protocol. According to the partnership agreement, Binance is required to promote USDC on its platform and hold a certain amount of USDC in its treasury reserves. Circle paid Binance a one-time prepayment fee of $60.25 million and agreed to pay monthly incentive fees based on the balance of USDC held by Binance. The incentive fee is only paid when Binance holds at least 1.5 billion USDC, with Binance committing to hold 3 billion USDC (with exceptions in specific circumstances). The partnership is divided into two parts: market promotion and treasury reserves, both lasting for two years. If Binance terminates the market promotion agreement early, it is still obligated to fulfill one year of reduced fee payments and promotional obligations. The agreement can be terminated early under specific circumstances by either party.